You’re Not Just Running a Business, You’re Creating a Movement.
In today’s oversaturated market, service isn’t just a touchpoint; it’s the trigger for transformation.
The Ripple Effect of Service™ is a done-with-you sprint designed to help service-based and hospitality leaders build a sustainable service culture that turns one great experience into many for your customers and your team.
This 6-phase, high-impact sprint focuses on embedding Culture + Customer Experience into your core strategy, using tools that span marketing, operations, onboarding, retention, and brand loyalty.
Create consistent, emotionally intelligent service without burnout, inconsistency, or a massive training overhaul.
“The Ripple Effect is real. One aligned interaction can change everything.”

If you lead a service or hospitality brand, you’ve probably felt this:
Some shifts are amazing, customers rave, and the team flows.
Other shifts feel chaotic, with long waits, dropped details, and tense energy.
One location shines, another struggles.
Leaders are stuck putting out fires instead of shaping the experience.
It’s not that your people don’t care.
It’s that your service rhythm is broken.
When the rhythm is off:
Customers feel the inconsistency and trust you less
Great employees quietly burn out
Reviews and reputation are driven by “who was working that day.”
The brand promise on your website doesn’t match what customers actually feel.
You don’t need another big training program that nobody has time for.
You need a simple, structured way to align leaders, support frontline behavior, and protect your team’s energy.
This Sprint Is Built For You If…
You’re a service or hospitality leader (hotel, resort, restaurant group, tourism, service-based brand) and you:
Want a more consistent customer experience across shifts and locations.
Are tired of reactive firefighting and “fixing the same issues over and over.”
See your teams caring… but also feeling tired, stretched, and emotionally overloaded.
Are concerned that your brand promise and real-life experience don’t always match.
Don’t have capacity for a giant training overhaul but you do want real change.
If you read this and thought, “That’s us,” you’re exactly who Ripple Effect of Service was designed for.
Introducing: Ripple Effect of Service — 6-Phase Culture + Customer Experience Sprint
In 2026, WAVE is dedicated to one clear mission:
Helping service and hospitality leaders create a consistent, unforgettable customer experience in just 6 phases without burnout, inconsistency, or a massive training overhaul, strengthening brand reputation across every touchpoint.
Ripple Effect of Service is a guided, 6-phase sprint that:
Aligns leaders around clear service expectations and recognition
Equips the frontline with emotional intelligence tools they can use immediately
Captures real-time feedback from employees and customers
Creates a sustainable rhythm of service that your brand can build on
This is not a theory. This is an implementation with support.
Phase 1 – Leaders Lead
We align your leaders on expectations, language, and standards.
Leadership kickoff session
Service non-negotiables for the sprint
Introduce “Training Shifts” and simple recognition habits
Phase 2 – Frontline Deliver
We activate your frontline with emotional intelligence.
Frontline session + micro-training
Baseline employee survey
Phase 3 – Customers Receive
We listen to what your customers actually feel.
QR-code or quick-touch feedback
Review early themes and friction points
• • Define 1–2 signature service moments to standardize
Phase 4 – Teamwork Makes the Dream Work
We fix the gaps between roles.
Handoff and communication standards
Reduce “customer drop” moments
Support coordination between departments and shifts
Phase 5 – Ripple Check
We capture progress and course-correct.
Mid-sprint snapshot of behaviors, feelings, and results
Highlight top wins
Identify 1 fix and 1 amplifier for the final phase
Phase 6 – Surf with Service
We lock in the new baseline and plan forward.
Final leadership debrief
Employee + customer feedback summary
90-day Ripple Plan to sustain and scale
What You Get Inside Ripple Effect of Service
You can put this in two columns.
Leadership Kickoff Session (strategy + alignment)
Weekly Leadership Coaching/Training Calls during the sprint
Frontline Activation Session (virtual or onsite structure)
Short, practical 10-minute Training Shifts to reinforce behaviors
Employee & Customer Surveys (baseline + end-of-sprint)
Access to a supportive community with daily text-style check-ins
A 6-Phase Results Report with insights, themes, and recommendations
A 90-Day Ripple Action Plan to maintain and scale progress
Preferred pricing for future coaching, training, or extended programs
What Changes When the Ripple Hits?
After 6 phases, you can expect:
More consistent service behaviors across locations and shifts
Customers who feel seen, valued, and cared for
Fewer “bad day” service moments that damage reviews
Leaders spending less time putting out fires and more time leading
Teams with clear tools to manage their energy and emotions
Early movement in key indicators: Customer sentiment and reviews Employee engagement and retention Internal calm and confidence in service
This sprint becomes the launchpad for the type of culture and customer experience your brand wants to be known for.
Because every organization is different in size, locations, and scope, investment for Ripple Effect of Service is customized.
Most clients fall into one of these categories:
DIY - Receive the training material and implement it yourself
TT - Train your trainers up to 4 representatives
HO - TammyRenee works with you through all 6 phases
We’ll confirm your category and exact investment after your Ripple Fit Call, once we understand your goals, locations, and team structure.
👉 Talk Investment & Fit – Book a Call
TammyRenee is a transformational speaker and customer experience & culture strategist who helps service and hospitality leaders build emotionally intelligent, sustainable service cultures.
Through her WAVE philosophy, Wisdom, Awareness, Vision, Energy, she partners with organizations to design experiences where:
Teams feel supported and energized
Customers feel genuinely cared for
Brands become known for how they make people feel, not just what they sell
In 2026, WAVE is fully focused on helping service and hospitality organizations create a consistent, unforgettable customer experience without burning out the very people who deliver it.

No. Ripple Effect of Service is deliberately designed to fit into real-world operations. Micro-trainings, leadership calls are once a week for 1 hr, and everything is built for implementation, not theory.
The core sprint can be delivered virtually, with the option to add onsite elements depending on your locations and needs.
Typically 60–90 minutes for the kickoff, then weekly 30–60 minute calls during the sprint, plus light touchpoints for reinforcement.
Yes. Ripple Effect of Service is ideal for multi-location brands that need one philosophy, delivered consistently in many places.